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Research · Strategy · AI

Slow down to see clearly.

I help organizations slow down, listen to the people involved, and choose what to do with intention.

How I work →
About

Hi, I'm Eryn.

I'm an independent consultant and the founder of Innisfree Studio.

My work lives at the intersection of strategy, innovation, and human-centred design. I help organizations make sense of complex challenges, uncover opportunities, and turn ideas into thoughtful strategies, programs, and experiences that work in the real world.

More about me →
Eryn Johnston
What I do

Four ways I can help.

Research-led, right-sized, and honest about what is worth doing.

01Research and insight

Qualitative research, interviews, workshops, and focus groups that uncover what matters, paired with market and landscape analysis to turn what we learn into clear, useful insight.

02Innovation strategy

Making sense of complex challenges, identifying where the real opportunities are, and shaping them into concepts, strategies, programs, and pathways forward.

03AI and operational innovation

Exploring how AI, automation, and better ways of working can reduce friction, improve efficiency, and free people up to focus on the work that requires a human touch.

04Systems and implementation

Turning ideas into action through pilot design, evaluation, partnership development, and thoughtful approaches to implementation and scale.

The stone cottage on the island, with a Pleasant Isle sign, a picnic table under the cedars and the lake beyond
Origins

Rooted in a place called Innisfree.

Innisfree is the name of my grandparents’ cottage on a small island, inspired by Yeats’ The Lake Isle of Innisfree. It’s a place I’ve always associated with slowing down, being together, and paying attention to the things that are easy to miss when life gets busy.

That feeling, of simplicity, connection, and being grounded in what matters, is what I wanted to carry into Innisfree Studio.

Read my story →

Listen first. Then build with intention.

Who I work with

People doing work that matters, without a big team behind them.

  • Nonprofits
  • Public agencies
  • Health and aging organizations
  • Small businesses
  • Founders
  • Agencies who need a senior collaborator
  • Event organizers looking for a speaker
Start here

Have something you’re working through?

Send me a note and tell me what you’re exploring, building, or trying to solve. We can figure out whether I’m the right person to help.

Send a note
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